FIBA Technologies

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FIBA Technologies

FIBA Technologies, Inc. is globally recognized as a leading provider of gas containment equipment and services. FIBA contracted Chromaloop to redesign their old website, their needs required a content management system, an SEO strategy, branding, and Web development.

To win the contract, Chromaloop initially provided detailed static mockups of the new site design to get everyone comfortable with our visual design capabilities. Then we got started by creating the new site on a Drupal platform to fulfill the need for content management and then went head-on developing the tools they required to meet their specific business needs. Items like a metrics conversion tool were custom coded with JQuery. An inventory management system was made possible with some custom configuration of Drupal add-on modules like Views and Lightbox. We also included an engaging Actionscripted Flash banner on the landing page to help paint a broader picture of the markets that FIBA Technologies serves.

Almost immediately after the site launch we started to notice a considerable bump in FIBA's page views from organic searches in Google Analytics. For them, this will help in their goal of expanding into other international markets such as China and Brazil.