Menu Cover
Table of Contents
Inner Spread
Back Cover w/ Coupons!
DiningIn - Printed Matter
Client:
DiningIn
My Role:
Creative Director
While working as the Senior UI Designer at DiningIn, I had numerous opportunities to lend my expertise with marketing strategies. One of the biggest ongoing campaigns was the bi-annual menu guide, a small book of the top restaurants menus delivered to residential and corporate customers in each of the primary markets. The menu guide has evolved over many different iterations — the latest version was streamlined to show fewer menu items and provide the customer a sampling of the best restaurants while delivering awareness of DiningIn's daily promotions campaign via Twitter.