My Role:
Art Direction, Illustration, Design
Strategies is the #1 magazine dedicated to marketing, advertising and media in France. Aquent France secured a deal with Strategies and became its Job partner. Readers of the magazine are 53% agency people - 29% advertisers - 18% media (C-level and operational level).Objectives
- Reinforce Aquent’s position on the Temp market
- Very important for all people who already know about Aquent but are not fully aware of the temp dedication (vs Firebrand)
- Position Aquent as the market shaper
- Aquent is the partner of the most innovative agencies
- Aquent is an expert for all things digital
- Aquent is the partner for the forthcoming positions that few organizations already know but all will need soon (UX designer, analytics manager, …).