About
Hello
In 2006 Zac Siswick founded Chromaloop, working as a private consultant on new media projects for a wide array of clients ranging from WGBH Public Television, to social media networks like Socialight Entertainment, startup online boutiques like b.wisepapers, and global companies like FIBA Technologies.
Zac currently works and resides in Natick, Massachusetts with his lovely and talented
wife Nicole and their son Asher.
How we work
We are advocates of simple, elegant solutions to design challenges. Whether it's a commercial website, email marketing campaign, company branding, or printed matter, Chromaloop has the experience to provide you with a finished product that will put a smile on your face.
We think you’ll enjoy working with us. Here’s why:
- We’re a small outfit. When you have a concern about the project, you’ll be speaking with the designer responsible for the work from start to finish.
- Flexibility. Because we’re small, we can adapt faster to our client’s needs than larger agencies. If your project requirements change, then so do we.
- Extensibility. Every site we create is built with the idea that things change online constantly. A well-designed website should be beautiful to look at and at the same time be easy to maintain. We build sites with open-source tools like Drupal and JQuery because they support these fundamental ideas and provide the foundation for productive websites.
- Design Ethics. When we go to work for you, our goal is to make the best product we can. If our work didn’t speak for itself, we’d be quickly out of work.
Services
Branding
First impressions are so important for today's audiences, especially online. To create effective branding requires a holistic approach. It means researching your competitors, knowing your target audience, creating a name that sticks, and combining all the elements together visually. Branding standards ensure your company is perceived the same across many different mediums, both online and in print. When you brand with Chromaloop, your company will be remembered!
Services: Research, Naming, Logo Design, Branding Guidelines
Graphic Design and Art Direction
We come from a solid background in traditional graphic design and apply classic design principals to every project we begin. Creating a powerful image requires more than just pushing pixels around on a screen, it's about crafting ideas and telling a story. Engage your customers by being direct and providing them with a unique experience, they will thank you for it.
Services: Art Direction, Graphic Design, Website Frontend, Advertising
New Media
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Services: Websites, E-commerce, Email Marketing
